Blog
HIPAA and The Printing Industry
HIPAA and the Printing IndustryTigerPress is a HIPAA compliant company which means so much in this day and age. There are many advantages of partnering with a HIPAA-compliant printing and packaging company. While sensitive data can be difficult to work with, we have the expertise, the equipment, and the technology to reduce the risk of a HIPAA violation.So, what is HIPAA and why is it important? HIPAA stands for the Health Insurance Portability and Accountability Act of 1996. It was a large-scale modernization of the health insurance industry in the US. Among its many statutes were the privacy ... Read more
Direct Mail 101: “Where Do I Start?”
It can seem overwhelming when starting a new direct mail campaign, where should you start, and does direct mail even work anymore? Don’t worry we are here to help you every step of the way, (and yes direct mail works!). We offer direct mail services for all-size businesses. However, we specialize in services for small to mid-size businesses. We know that small and mid-size businesses face challenges with sales and marketing, and we recognize these challenges and our print and direct mail services are meant to make things easier and more affordable. Did you know direct mail campaigns ... Read more
Packaging 101: Where Do I Start?
There are many questions that you will have to ask yourself before deciding the type or style of folding carton for your product. Cartons are so much more than a simple folded piece of cardboard. They bring style and elegance your product and create a lasting first impression for your brand. We off packaging solutions for multiple industries from manufacturing, pharmaceutical, food & beverage, retail and cosmetics.To help you make the best decision regarding packaging for your retail or e-commerce products, please consider the following questions.What are your goals and budget?Choosing the right style box is directly related ... Read more
4 Critical Steps for Successful Trade Show Exhibits PART 4
Part 4 of 4 We conclude our series by looking at how to attract and follow-up on show leads. The whole point of exhibiting is to generate leads. There is plenty that you can do before and after the show to increase the quantity and quality of the leads that you get. Don’t overlook these important steps. Step 1. Plan For Promotion and Follow-up Pre-show Promotion. What will encourage your best prospects to attend the show and look for your booth? Don’t leave anything to chance. Consider combining email, direct mail, contests, deals and new announcements for ... Read more
4 Critical Steps for Successful Trade Show Exhibits PART 3
Part 3 of 4 TigerPress can help with your display, marketing collateral, branded clothing and promotional items. You should start planning as soon as you make the decision to exhibit at a show. We are here to help you succeed at your upcoming trade shows. Step 1. Anticipate What You Will Need Your Space. Determine what size of booth is appropriate to best reach potential buyers and is within your budget. Review the floorplan to choose the best locations for your booth and make sure you have a 1st, 2nd, and 3rdchoice as well. The earlier you ... Read more
4 Critical Steps for Successful Trade Show Exhibits PART 2
Part 2 of 4 Don’t underestimate the time that it takes to prepare for a successful exhibit. There are many details! The keys to a good start are assigning responsibilities, having a budget and early conversations with the show organizer and your vendors. Step 1. Start Planning Early Assign Responsibilities. The first thing to consider is who will be responsible for planning. Who are the decision-makers? And who is the project manager? One detail-oriented person should be responsible for managing everything. This minimizes the chance that an important detail will be missed. Other critical staff: venue liaison, product ... Read more
