The Do’s and Don’ts of Good Direct Mail Advertising- The Don’ts
As we talked about in the last post, direct mail advertising can be a powerful tool when done right. We went over what are things to do to ensure you have a successful direct mail campaign. Just as important is to know what not to do. Let’s go over the Don’ts of direct mail advertising. Don't fail to proofread or do quality control Typos seem to always be discovered when the first mailer is delivered, which is too late. So, take your time ... Read more